Software for brow and lash bars

Lash and brow studio software built around touch-up cycles

Brows grow out and lash extensions shed over time, so a client returns to the studio at a fairly predictable interval. Lash and brow studio software should hold that rhythm steady with no calls from the administrator, sell gift certificates and win back the people who dropped out of the schedule.

A touch-up the studio reminds the client about

Lamination, tinting and lash fills each run on a different cycle, so reminders are set up per service. A reminder of the "after appointment" type sends its message after a gap the studio chooses, and that gap is set to match the client's real interval between visits. The text refers to their previous visit and carries a booking link, so they pick the time themselves. Choose the channel as you would for ordinary reminders: Telegram costs less, while SMS always gets through. The guide to touch-up reminders shows how to find your own interval from the history of regular clients.

A brow lamination certificate as a gift

Brows and lashes are a popular present, and what the buyer needs is a certificate for an amount rather than a membership: it belongs to whoever holds it and is not tied to specific services. A certificate assigned to a client shows up on their card, so a lost printout does not turn into an argument. Discounts reduce the price first, and only then is the certificate checked. The guide to launching certificate sales lists what to decide before the first sale.

Clients who stopped coming

A mailing to the client base is filtered so it reaches people who used to come regularly and then vanished, not everyone at once. To bring someone back, a promotion tied to a particular visit works better than a standing discount that cheapens the price list. For an ad campaign you create a separate booking source with its own link, and the discount applies automatically to everyone who books through it.